Friday, February 4, 2011

Should you have a Referral Program?

Directv $100 Referral Program may be the most famous "Finder's Fee" program. I guess it works or they wouldn't promote it so much.

A good rule is, if you are a small business, consider doing what the big companies are doing. If your expected profit from a new sale can support a reasonable referral fee, consider offering it. Commonsense rules can protect you and may lead to a significant increase in sales.

If you are interested in Esearchfor.com's Referral Program, please contact me (I wouldn't bother to mention it if the return wasn't much greater than Directv's).

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